Companies are born, live, thrive, dwindle, and then often die or are absorbed by other firms. Being 56 years old, I’ve seen a lot of that first-hand and have worked for several firms that no longer exist. Over at 24/7 Wall Street, Jon Ogg and Douglas McIntyre have picked ten brands that they think will go away one way or another in 2010. Here’s their list:
- Newsweek
- Motorola
- Palm
- Borders
- Blockbuster
- Fannie Mae and Freddie Mac
- Ambac
- Eastman Kodak
- Sun Microsystems
- E*Trade
I worked (on a consulting/contract basis) at two of the companies above — Sun and Fannie Mae. I enjoyed my time at both locations, but I’m not surprised at the struggles that either firm is having. In fact, I’m not surprised at any of the firms on the list, though some are doing worse than I thought. The whole article is worth reading. ..bruce w..